Sacred Heart Medical Center is once again the consumer’s choice. National Research Corporation (NRC) recently recognized the nation’s top hospitals as 2007/08 Consumer Choice Award winners. The award identifies those hospitals that health care consumers have chosen as having the highest quality and image in more than 190 markets throughout the United States. 

“We recognize that people have a choice in where they receive health care. We believe our quality outcomes and compassionate care are the reason Sacred Heart Medical Center consistently stands out as the consumer’s choice in our area,” explains PeaceHealth Oregon Region CEO Mel Pyne.

NRC Chief Executive Officer Michael D. Hays said winners are determined by consumer perceptions on multiple quality and image ratings collected in the company’s annual NRC Healthcare Market Guide® study. Of the 3,200 hospitals named by consumers in the study, the winning facilities rank highest in their Metropolitan Statistical Areas (MSAs), as defined by the U.S. Census Bureau. 

“Consumers play an increasing role in selecting their health care facilities and services,” Hays said. “As more health care quality information is made publicly available, we expect this trend to increase. These organizations are selected for the Consumer Choice Awards by the community residents they serve. We are pleased to honor these facilities for their dedication to quality health care in the eyes of their patients.” 

The 2007/08 Healthcare Market Guide is the nation’s largest and most comprehensive study of its kind. No other study used to measure hospital performance and preferences contains more consumer responses than NRC’s study. The study has a margin of error of plus or minus 0.2 percent at a national level. Co-winners are named when scores fall within the statistical margin of error for a given market.

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